So I figured it's high time to break down what all those sources actually mean . Now, depending on what software you're using to measure all of these things, they may be bucketed slightly differently, but these definitions are pretty common across most tools you'll encounter. Make sure to double check on the finer points of some of them, but this should be a good starting point for you if you're new to this whole marketing measurement and analysis "thing."

The term “organic” refers to something having the characteristics of an organism. Although black hat SEO methods may boost a website’s search engine page rank in the short term, these methods could also get the site banned from the search engines altogether. However, it is more likely that readers will recognize the low quality of sites employing black hat SEO at the expense of the reader experience, which will reduce the site’s traffic and page rank over time.

Unless you have an invite, you can’t comment or submit a new product to PH. Even then, if you were to submit yourself, the likelihood is that you’d miss out on a lot of traction compared to someone influential on PH submitting. You only get one chance to submit to Product Hunt so you’ll need to identify someone who would be interested in your startup that also has influence within the PH community. To do this, go to Twitter and search the following query in the search bar:
On the other hand, structured data are also a real asset to increase your organic traffic and improve your CTR. They refers to values that help search engines categorize and index your content in a creative ways for the user. While there is no direct correlation between those data and a SEO improvement, structured data can really help you boost your visibility in SERPs.
Now that we have the data we want in the chart, we use the advanced search to filter it down to only the traffic we want to see. Click the blue “Advanced” link beside the search bar that is just to the top right of your list of landing pages. This will open the Advanced search screen, where we want to setup our query. In the green drop down, choose “Medium” and in the text box at the end of the row we type “organic”. Click the Apply button below the query builder to apply this search.
For the short-term, PPC is generally your best bet. The minute your ad runs, it delivers results. But when the budget stops, so do the benefits. Because SEO relies on your website’s content, linking structure, and meta data, developing a thorough strategy that delivers real results takes more time than setting up a PPC campaign. However, SEO’s results may be more valuable to you and your organization in the long run.
The first step to digging into organic traffic is to analyze what content on your website is performing best in this area. For obvious reasons, the homepage is almost certainly the landing page for most organic traffic, but the other top pages are often revealing. To view this data, we’re going to head over to the Behaviour section in the Analytics sidebar, then choose Site Content and finally Landing Pages.
Hey Brankica, Wow, what an amazing post, packed with incredible sources of traffic. No more excuses if there are so many places to tap into to generate traffic. This is definitely the most popular post in the contest. Well done, girl! :) Thanks for sharing your insights. I have picked up a few sources that I haven't used before. All the best, Mavis
In this article, we’ll be taking a fresh look at direct traffic in modern Google Analytics. As well as exploring the myriad ways in which referrer data can be lost, we’ll look at some tools and tactics you can start using immediately to reduce levels of direct traffic in your reports. Finally, we’ll discover how advanced analysis and segmentation can unlock the mysteries of direct traffic and shed light on what might actually be your most valuable users.
Consumers only have so much attention and so much money — and for each, they set a “budget” for how much they want to spend with the brands that are important to them. Consumers invest their attention and money into big promotions. Typically, big promos have big results for the retailer, but the flip side is that the promo has emptied the consumers’ budget for attention and money. If the promo is big enough, it even entices some consumers to overspend a little bit (or a lot). When consumers have expended or exceeded their budget, they tend to engage with your brand less. They become immune to marketing messages and spend fewer dollars.

Unfortunately, this particular client was fairly new, so as a result, their Moz campaign data wasn’t around during the high organic traffic times in 2015. However, if it was, a good place to start would be looking at the search visibility metric (as long as the primary keywords have stayed the same). If this metric has changed drastically over the years, it’s a good indicator that your organic rankings have slipped quite a bit.
At our agency, we work with sites of varying sizes, from very large to quite small, and recently, we have noticed a trend at the enterprise level. These sites aren’t relying as much on Google for traffic any more. Not only are they not relying on Google traffic, but also, the sites are getting less than 10 percent (or slightly more) of their organic traffic from the search giant.
So I figured it's high time to break down what all those sources actually mean . Now, depending on what software you're using to measure all of these things, they may be bucketed slightly differently, but these definitions are pretty common across most tools you'll encounter. Make sure to double check on the finer points of some of them, but this should be a good starting point for you if you're new to this whole marketing measurement and analysis "thing."
This was awesome! Holy moly! THIS type of post is definitely worth bookmarking and coming back to :) Number 51? Find Brankica and hire her for free to be your publicist!! :P LOL. You really covered pretty much all of the main traffic methods, I can't really think of much of anything else! Hmmm... maybe email list building? Like partnering up with someone else who has a list and swapping opt-in ads? Lots of people do that to get more subscribers! So, that could be another traffic method as well. :) GREAT POST! I'll try to remember to tweet this one a few times this week!
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Hey Rob, thanks for the awesome comment and sorry for flooding your inbox, lol. Also, thanks for the great words, I really appreciate it! I can't wait to see your numbers after 2 weeks. You will tell me which 5 you chose and if they don't work as expected I will help you choose others that might work better for you. It depends a lot on the niche but you can count on me helping you finding the best ones for you :)

Hey Patricia, glad you liked the post and found more things to do... Like you are not overwhelmed with stuff lately anyway, lol. Please, don't try all at once. One traffic source every few days. For two reasons: not to get overwhelmed and to be able to track some results. I think if a blogger would master only 3 to 5 of these sources, it would bring incredible amounts of traffic. By master I mean just that - be a master, not just do it in some spare time ;)


For our client: We were lucky enough to remove most from the prior agency outreach, we also went directly to many webmasters in which we wanted to remove links. We did not use the Disavow tool as it was not around when we completed this link cleanup, but we all know it has been said that if you are going to use the Disavow Tool to use it with caution.
About.com – How many times have you tried to do something and needed instructions? You Google it and it brings up how-tos from About.com. Well, you can contribute to this site with some of the how-tos for your niche and get traffic from it. Additional tip – there is an About.com Forum where you can be helpful to people in need and get additional traffic to your blog.
Encourage incoming links. Google prioritises sites that have a lot of incoming links, especially from other trustworthy sites. Encourage clients, friends, family members, partners, suppliers, industry mavens and friendly fellow bloggers to link to your site. The more incoming links you have the higher your site will rank. But beware SEO snake oil salesmen who try to trick Google with spammy links from low-reputation sites. Some links can actually damage your SEO.
Love the five different area of investigation that you went over, great way to analyze and diagnosis the issue. I would also definitely agree doing a rankings comparison between the two time frames, and not only check what your Google ranking is, but also track the search volume for your keywords to see if it has fluctuated or gone down. Google Trends is a great tool for this as well, as one of your keywords that your ranking for may have just lost popularity online.
Being a good internet Samaritan is great and all, but how does this help you build links? Let me explain: the kind of broken links you’re looking for are found on sites relevant to your business, industry, or niche. By finding these sites and informing them of these broken links, you strike up a conversation with the site owner and give yourself the opportunity to suggest a link to your epic piece of content be added to their site.

Improving organic traffic can sometimes be challenging, but if you apply the correct SEO strategies, the hard work will eventually pay off. Search engine traffic is great because it’s relevant and targeted. For most websites, organic traffic converts much better than traffic from social media or other sources. Another great advantage is that visits from search engines are much more consistent.
When you run an email marketing campaign, we hope you're including links in that email that lead recipients back to your website -- to read more content, convert, whatever. When you take a look at email marketing as a source of traffic, you'll be able to see how much traffic is sent to your website due to email marketing campaigns you've sent out. That's how we found out, for instance, that driving blog email subscriptions was extremely important to the growth of a business blog -- because many of the visits we receive each month come from subscribers who get pinged in their inboxes that a new blog post is published, prompting a click through to the post! Just be sure to include tracking tokens in the links of your email, otherwise the clicks won't be properly bucketed under the email marketing source.
When a user follows a link on a secure (HTTPS) page to a non-secure (HTTP) page, no referrer data is passed, meaning the session appears as direct traffic instead of as a referral. Note that this is intended behavior. It’s part of how the secure protocol was designed, and it does not affect other scenarios: HTTP to HTTP, HTTPS to HTTPS, and even HTTP to HTTPS all pass referrer data.

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hey james - congrats on your success here. just a question about removing crummy links. for my own website, there are hundreds of thousands of backlinks in webmaster tools pointing to my site. The site has no penalties or anything  - the traffic seems to be growing every week. would you recommend hiring someone to go through the link profile anyway to remove crummy links that just occur naturally?
Oh, I wish you told me what was wrong with it :) I only discovered it recently but I am getting nice traffic from it. I hope you will let me know how it worked for you. At the moment I am posting both to my page and personal profile. I also realized that I might just leave it on the personal page (yeah, sound weird) cause on my fan page, I kinda like to add a little comment to the post. Anyway, thanks for the comment and I will try to find your blog over there and subscribe to it on Networked blogs.
We have been using AccuRanker for the past few months and the team have so much good stuff to say about it. Not only do the ranking seem accurate, there are a lot of added features within the platform making reporting on the data very effective. With any new tool, there are some recommendations of features that we have put forward and AccuRanker have been very receptive to these ideas and we are hopeful that they will be implemented in the near future.

At our agency, we work with sites of varying sizes, from very large to quite small, and recently, we have noticed a trend at the enterprise level. These sites aren’t relying as much on Google for traffic any more. Not only are they not relying on Google traffic, but also, the sites are getting less than 10 percent (or slightly more) of their organic traffic from the search giant.

The Featured Snippet section appearing inside the first page of Google is an incredibly important section to have your content placed within. I did a study of over 5,000 keywords where HubSpot.com ranked on page 1 and there was a Featured Snippet being displayed. What I found was that when HubSpot.com was ranking in the Featured Snippet, the average click-through rate to the website increased by over 114%.
Google is currently been inundated with reconsideration requests from webmasters all over the world. On public holidays the Search Quality teams do not look at reconsideration requests. See below analysis. From my experience it can take anywhere from 15-30+ days for Google to respond to reconsideration requests; during peak periods it can even take longer.

Hey, Kevin, love connecting with people and more then happy to tell you that my user name is brankica81 I will sometimes just stumble for fun and thumb up the pages I like. That is how I got a high number of favorites. The good thing is, that once I started using SU to promote my blog (just occasionally) my discoveries were valued more. I am actually a pretty fair user, I never thumb up something just to have higher numbers. Great thing is to have a friend with high number of stumbles, that can sky rocket your post, happened to me the other day as well. Paper.li is still new (for me) and I can see a lot of potential in it.

In the end of the day it depends on the size of the website you are working with and how well known the brand is in the market. You can adapt some of the strategies listed above in the post on scale and it can have a highly positive impact on a web property, the property in question is a real content house so any thing is possible. What else do you suggest we should do I will advise you if it has been done already?
One of the things that makes social media a bit more attractive than search engine optimization is that you get to maintain a bit more control over your success. You can always find new ways of improving your strategy and you can learn from your mistakes and your wins so that you can improve your traffic in the future. The same can't really be said about SEO - although it's very clear what not to do, it's not always as clear exactly what strategies can help you improve your ranking.
Next, you should specifically type search terms into the web for blogs posts on Facebook Marketing. Pick high authority blogs strategically (like posts appearing in Google’s top 10 for your subject) and write a detailed comment about results from your study. If you get lucky then these posts will be shared across social media and will direct traffic to your website.
AccuRanker is faster, better and more accurate for rank tracking than enterprise tools and If you want a best of breed strategy to you toolbox, AccuRanker is part of that solution. Getting instant access to bulk upload and download of thousands of keywords on the clients rankings and their competitor rankings on specific chosen keywords enabled GroupM to analyze big data within short deadlines. AccuRanker is the best in the industry when it comes to one thing: Rank Tracking.
Like I said at the beginning, building organic traffic is hard. Anything that promises a shortcut to an avalanche of traffic will more than likely lead to a penalty down the road. Embrace the daily grind of creating great content that helps users and provides a solution to what they’re looking for. In the end that will drive more organic traffic than any shortcut ever will.
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