Selecting “All Traffic Sources” from Google Analytics left-side navigation will show you a table listing the most active traffic sources and their medium. Direct traffic, as you would expect, has a medium of “none.” Traffic from Facebook, as an example, will have a medium of “referral.” Search engine traffic will have a medium or “organic” or “CPC” as described above.
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Whether location comes into your SEO strategy really depends on the nature of your startup. Airbnb certainly wants to be showing up in local results, and the likes of Uber, Skyscanner and Deliveroo all rely on location data to connect with users new and old. This is a crucial factor in terms of relevance for suitable searches and you may need to consider this if location plays a key role in your startup.
No one wants to work harder than they have to – and why should they? Why pour five hours into Plan A when Plan B takes half the time and can be twice as effective? While that might seem like common sense, many companies waste a lot of time churning out new website content, when they should be revamping their existing blog posts and landing pages instead in order to increase organic traffic.
If, on the other hand, you’ve already migrated to HTTPS and are concerned about your users appearing to partner websites as direct traffic, you can implement the meta referrer tag. Cyrus Shepard has written about this on Moz before, so I won’t delve into it now. Suffice to say, it’s a way of telling browsers to pass some referrer data to non-secure sites, and can be implemented as a element or HTTP header.
Lol, start from the middle :) Yeah, Squidoo is doing great and I know they are cleaning out all the time when they see a lousy lens. They have angels over there that report stuff like that (I am an angel myself on Squidoo :) And it is even not that hard to make money over there which I always suggest to beginners that don't have money to invest in blogs and sites.
Hey, Kevin, love connecting with people and more then happy to tell you that my user name is brankica81 I will sometimes just stumble for fun and thumb up the pages I like. That is how I got a high number of favorites. The good thing is, that once I started using SU to promote my blog (just occasionally) my discoveries were valued more. I am actually a pretty fair user, I never thumb up something just to have higher numbers. Great thing is to have a friend with high number of stumbles, that can sky rocket your post, happened to me the other day as well. Paper.li is still new (for me) and I can see a lot of potential in it.
So we’re confident that the high social traffic in the sixth example above reflects the highly successful social media campaigns the organization is working on. We could also see this pattern for a site which has decided that they can’t succeed with search and has, as Google suggests for such websites, chosen to work on social media success instead. The difference is, one site would have good Search and Direct traffic and really good social media, while the other might have dismal Search and rely heavily on social media, which is very time consuming and often has a low ROI. This second pattern is one we’ve seen with microbusinesses where the business owner is spending hours each day on social media and making very little progress in the business. Making the investment in a better website would probably pay off better in the long run, even if it seems like an expensive choice.
As I already mentioned above, it doesn’t matter how small or big your company is; you need to take care of your SEO. Remember that 89 percent of consumers use search engines to help make their purchasing decisions. To get people to buy from your company, you need to make your site visible at some point in the buyer's journey, which means you need to definitely be visible on the search results pages.
"We have used quite a few tools for tracking SERPs and keywords as part of our content marketing effort. And there was always something missing. It wasn’t until we found AccuRanker that we were completely satisfied. It has increased our productivity. The powerful filters, tagging, instant checks, integration with GSC, multiple URL detection per keyword, accurate search volume, and notes, are all features we now can’t live without. AccuRanker really has taken our SEO efforts to another level. We were able to grow our organic traffic by 571% in just 13 months."
As a website owner it's important to regularly review your streams of traffic. You want to be in the know if any channels are growing or declining at an unusual rate, especially when it comes to your organic traffic. So if you're interested in learning more about how we can help you increase the amount of daily visits your website receives feel free to contact us for more information about our white hat SEO services.
This was an extremely comprehensive, well-thought out list Brankica! I would never have thought of eBay or Craigslist- so I thought your spin on that is interesting. I would definitely recommend this list to any newbie blogger. :) So it took me awhile to come up with a #51 just because you seemed to cover everything-lo. It's an angle on the answering questions- volunteer to be interviewed on your niche for other bloggers or on a site like HARO. If you provide some great value, it is the next logical step for something to visit your site to learn more about you. Great work!!
Though a long break is never suggested, there are times that money can be shifted and put towards other resources for a short time. A good example would be an online retailer. In the couple of weeks leading up to the Christmas holidays, you are unlikely to get more organic placement than you already have. Besides, the window of opportunity for shipping gifts to arrive before Christmas is ending, and you are heading into a slow season.
The time has never been better to jump on the Facebook and Twitter bandwagons and buy social traffic at incredibly affordable rates. Imagine having each and every post you make on Twitter or Facebook get seen by thousands of people and then having their hundreds of thousands of friends and followers see them as well. Don’t forget about the added benefits that these types of boosts can give you in the big search engines either. Stop wasting time trying to build these accounts by yourself. It’s time to let the professionals take care of getting likes and followers so you can spend your valuable time on building your business and taking care of your customers.
Brankica, Gooooood...ness! Where to start giving you props on this VERY well developed post. Absolutely brilliant. You have covered so much, so many areas and done it extremely well. Two items that grabbed me the most, as I have commented time and again about where I got my blogging start, and that is through freelance writing. So, I have always limited myself by using this form of media. Video / photo journalism are brilliant forms of communication, but I've always said, "Ah, that's for someone else..." And I noticed that you lightly touched on e-zines (article submissions). These will become viable again as they make adjustments. Anyway, I could go on forever. Again, you have done a fantastic job with this post. All the best, Bryan
Understanding where your site visitors come from is an integral part of any marketing strategy. Your website is the heart of your digital marketing practices, with traffic acting as the blood. No traffic means your website can’t do anything for your business; knowing the different kinds of traffic and how they play into your website gives you the power to make educated decisions on how to improve your marketing practices.
I am too much late to commenting on this article. I want to read "How much get Organic traffic by SEO", found your your article on top & really very interesting. James Norquay, you did good research.I think Now days google block mostly SEO activities. Is this worthy for current marketing scnerio?If any other post to related strategy for increasing Organic traffic, you can reffer me.
Hey Michael, thanks so much for the comment. After this post, I decided to revamp my traffic generation strategy and work more on the existing sources and work a bit more on the ones I was not using that much. I saw results almost from the first day. This list is good because of the diversity of the ideas, cause if one thing doesn't work for you, there has to be another one that will sky rocket your stats :)
If the blog post you’ve selected has less than 2,000 words, one simple way to increase organic traffic is to increase the word count — but don’t just fluff it up. Make sure any content you add also adds value. Instead of watering down paragraphs, add completely new sections that cover points you haven’t introduced yet. Chances are, the added word count will allow you add additional keywords. Speaking of…
It increases relevancy: Siloing ensures all topically related content is connected, and this in turn drives up relevancy. For example, linking to each of the individual yoga class pages (e.g. Pilates, Yoga RX, etc) from the “Yoga classes” page helps confirm—to both visitors and Google—these pages are in fact different types of yoga classes. Google can then feel more confident ranking these pages for related terms, as it is clearer the pages are relevant to the search query.
Google measures average time on site by first collecting each visitor’s exact time on a particular page. Imagine that a visitor lands on page 1 of your site. Google places a cookie, including a unique code for the visitor and a time stamp. When that visitor clicks through to page 2 of your site, Google again notes the time, and then subtracts the time that the visitor arrived at page 2 from the time that the visitor arrived at page 1. Google then averages each and every page’s time spent to get the average time each visitor spends on the site.
When you run a PPC campaign -- whether through Google or some other PPC provider -- you can track how much site traffic it drives in this part of your sources report. Obviously for proper PPC campaign management , you'll also need to be reviewing whether that traffic actually converts , too. Like email marketing as a source, be sure to include tracking tokens with all of your paid search campaigns so this is properly bucketed as, you know, paid search.
I have always believed in good quality content, well structured and written in a way that isn’t just about promotional talk. Thanks for sharing this information with us, it’s always helpful to have everything written in a concise manner so we can remind ourselves now and again of what it takes to increase organic traffic. As an SEO consultant myself I come across websites all the time that are messy and still using tactics that have long been out of date. Having a successful website is all about quality content and links. I like it that you stated what the problem was and then how you fixed it for the client. Great article.
When people hear organic/non-organic, they’d most likely envision the produce section at their local supermarket. Society has become not only aware but educated on the differences between the two and how it affects their personal lives. Although the familiarity with these options has grown significantly, many business owners are completely in the dark when it comes to organic vs. non-organic Search Engine Optimization or SEO. If you have a business online or just a website that you’re looking to draw more attention to, read on to learn more about how to make the best, cost-effective decisions to boost your search engine ranking.
Google claims their users click (organic) search results more often than ads, essentially rebutting the research cited above. A 2012 Google study found that 81% of ad impressions and 66% of ad clicks happen when there is no associated organic search result on the first page. Research has shown that searchers may have a bias against ads, unless the ads are relevant to the searcher's need or intent 
He is the co-founder of Neil Patel Digital. The Wall Street Journal calls him a top influencer on the web, Forbes says he is one of the top 10 marketers, and Entrepreneur Magazine says he created one of the 100 most brilliant companies. Neil is a New York Times bestselling author and was recognized as a top 100 entrepreneur under the age of 30 by President Obama and a top 100 entrepreneur under the age of 35 by the United Nations.
Danny, thank you so much. I always blush when I get some nice compliment like this, from you, cause you are definitely one of my blogging heroes :) I really appreciate that you took the time to write this comment and share the post. I try to write about stuff I tried and tested, good or bad, and I hope I won't ever end up in that "copy/paste" group of bloggers. Again, thank you and comments like these make me just wanna push forward :)
Hey Ashok! Good question. I work with clients in a lot of different industries, so the tactics I employ are often quite different depending on the client. In general though, creating killer resources around popular topics, or tools related to client services. This provides a ton of outreach opportunity. For example: We had a client build a tool that allowed webmasters to quickly run SSL scans on their sites and identofy non-secure resources. We reached out to people writing about SSLs, Https migration etc and pitched it as a value-add. We built ~50 links to that tool in 45 days. Not a massive total, but they were pretty much all DR 40+.