It works in a similar way as a canonical tag does to show when a duplicate version of a page exists. But in this case, it helps Google index local content easier within local search engines. It also helps to pass trust across sites and improve the way Google crawls these pages. To know more about how errors you should not make when it comes to hreflang tags, you can check our previous article.
Yahoo Answers is one of my favorite traffic generation sources when it comes to answer sites. It has been one of my main traffic sources on a niche site for a long time, even after I haven’t used it for months. The main thing is to give your best when answering. If your answers are chosen as the best ones, you will have more respect in the eyes of the visitors so… yes, more of them will come to check out your blog.
Direct traffic can encompass a wide range of sources, including those you would have liked to have tracked in analytics. A drop in traffic from a particular source does not necessarily mean a drop in traffic. It could indicate a case in which that source ended up being categorized under Direct traffic. The best advice is - proactively use tracking parameters in cases where you may be risking not properly seeing traffic. There is actually a nice infographic showing the main factors impacting traffic. I use it sometimes to solve the current issues. Taking the right steps to address potentially miscategorized traffic, as well as being upfront with clients about the causes, can help to mitigate problems.
Blog comments have a number of sources of value, and traffic is just one of them. By monitoring your competitors and your betters, you get a keen sense of what the industry is doing and where trends are going. You leave valuable comments and people take notice, including industry influencers and possibly the owners of these top-tier sites. You create a gateway back to your site, and even though the links are nofollowed, they’re still links for people to click. You also build a personal reputation as a commenter around your industry, raising sentiment and value.
Or, you could make up a fun game where the first person posts a picture illustrating their pet’s name. The next person has to guess their pet’s name based on the picture. So, if I had a dog named Spot, I might post a picture of a spot. (I did say to keep it simple!) Of course, it’s easy to guess, but it’s also fun and all you have left to do is sit back and watch the comments roll in.
People find their way to your website in many different ways. If someone is already familiar with your business and knows where to find your website, they might just navigate straight to your website by typing in your domain. If someone sees a link to a blog you wrote in their Facebook newsfeed, they might click the link and come to your website that way.
When you run a PPC campaign -- whether through Google or some other PPC provider -- you can track how much site traffic it drives in this part of your sources report. Obviously for proper PPC campaign management , you'll also need to be reviewing whether that traffic actually converts , too. Like email marketing as a source, be sure to include tracking tokens with all of your paid search campaigns so this is properly bucketed as, you know, paid search.
To do this, I often align the launch of my content with a couple of guest posts on relevant websites to drive a load of relevant traffic to it, as well as some relevant links. This has a knock-on effect toward the organic amplification of the content and means that you at least have something to show for the content (in terms of ROI) if it doesn't do as well as you expect organically.
Regarding Link Detox, links it diagnoses as Toxic are generally fine as they're either not indexed by Google or have malware/viruses/etc., but I recommend a manual review of any diagnosed as Suspicious. I used it recently to get started cleaning up our backlinks and some legit sites and blogs were under Suspicious simply because they didn't have many links pointing to them.
If your referrers have moved to HTTPS and you’re stuck on HTTP, you really ought to consider migrating to HTTPS. Doing so (and updating your backlinks to point to HTTPS URLs) will bring back any referrer data which is being stripped from cross-protocol traffic. SSL certificates can now be obtained for free thanks to automated authorities like LetsEncrypt, but that’s not to say you should neglect to explore the potentially-significant SEO implications of site migrations. Remember, HTTPS and HTTP/2 are the future of the web.
No one wants to work harder than they have to – and why should they? Why pour five hours into Plan A when Plan B takes half the time and can be twice as effective? While that might seem like common sense, many companies waste a lot of time churning out new website content, when they should be revamping their existing blog posts and landing pages instead in order to increase organic traffic.
Brankica Great post. Looks like I've got a few weeks worth of exploring to do - checking out these blog traffic boosting tools and ideas! One question I have: How do you measure the success of each of these tools and tips? Surely you have tried some that were less successful than others. Do you track metrics and weed out the less-than-stellar time-suck ideas? I'd love to hear how you settled on these that you mention in the post. Perhaps there's value in talking a bit about the ones that have fallen by the wayside and why as well.
This is a crucial area. If you do not have schema markup and rel="author", you are costing your business money. It is as simple as that. As an example, say I want to make spaghetti (pasta) for dinner I search for “Spaghetti Recipe” and instantly I see some great markup in play, but one competitor has no markup and no rel="author" they are losing business in my eyes. Wouldn't you agree?.
Hey Michael, thanks so much for the comment. After this post, I decided to revamp my traffic generation strategy and work more on the existing sources and work a bit more on the ones I was not using that much. I saw results almost from the first day. This list is good because of the diversity of the ideas, cause if one thing doesn't work for you, there has to be another one that will sky rocket your stats :)
What an awesome stuff you're sharing here, Brankica. I'm a big fan of social networking site and blogging communities. Social Sites are great way to connect other bloggers and marketers. I've great success with blog commenting. I think it's another great way to connect with blog owner and build relationship. In the earlier days of my blogging, i did commenting just to get traffic but now i do commenting to build relationship with blog owner/connect with blog owner. Anyways, Thanks for sharing this great Post. Keep Rocking. Good Luck. ~Dev
Like I said at the beginning, building organic traffic is hard. Anything that promises a shortcut to an avalanche of traffic will more than likely lead to a penalty down the road. Embrace the daily grind of creating great content that helps users and provides a solution to what they’re looking for. In the end that will drive more organic traffic than any shortcut ever will.