Well as noted in the post it is not just above the links that was only one key part of a wider strategy. This website in question has deep levels of content. So it is not just about a blog section, they have numerous high quality content sections we have developed over time. It would not be advisable ever to attack competitors sites with low quality links.
Absolutely nothing (other than the scale of the challenge). Google doesn’t care whether you’re a startup, a major financial institution or the smallest online retailer – all it cares about is connecting people with the most relevant content for each search query. The SEO requirements for a startup are exactly the same as the world’s biggest brands and search engines want to see the same things from you as any other kind of business.
This quickly turns into a “chicken-and-egg” situation. Are fewer people coming to your site due to poor visibility in the SERPs? Or have you shifted your product focus, and is that why consumers are no longer interested in your brand? For a quick check, look at Google Search Console data, and pull positions and clicks by page. If position is staying relatively stagnant, this means your brand is not losing visibility in the SERPs, and there may be a bigger issue at play.
For our client: We took the top PPC terms based on conversion and worked these keywords into existing pages on the website. We also created new high-quality content-based pages from these conversion terms. This type of strategy can work very well in assisting overall conversions on the website and driving more revenue. We also conducted a large-scale keyword research project for the client which yielded in uncovering many areas of opportunity for content development and targeting.
Would you mind sharing your stumbleupon user name with me? I would love to follow you and your shares! :) I am beginning to get more active on SU and it is definitely paying off. I have had a few posts in the last several weeks that have brought in 600-700 visits each. :) In regards to your "challenge" I am going to try out paper.li I will let you know how it goes.
Hi Brankica I'm honored to be up in the same contest as you! Your article is breathtaking really! You have added so many unique factors into this one it's extremely beneficial for any blogger to read. Your covered so many are's and gave great idea's and suggestions about them. Great article! Thanks for sharing! Also THANK YOU for adding blogengage I love ya!
Unless you have an invite, you can’t comment or submit a new product to PH. Even then, if you were to submit yourself, the likelihood is that you’d miss out on a lot of traction compared to someone influential on PH submitting. You only get one chance to submit to Product Hunt so you’ll need to identify someone who would be interested in your startup that also has influence within the PH community. To do this, go to Twitter and search the following query in the search bar:
The response rate here was huge because this is a mutually beneficial relationship. The bloggers get free products to use within their outfits (as well as more clothes for their wardrobe!) and I was able to drive traffic through to my site, get high-quality backlinks, a load of social media engagement and some high-end photography to use within my own content and on product pages.
Lee Wilson is head of enterprise SEO at Vertical Leap and has been leading digital marketing teams since the early 2000’s. He has headed up the SEO department for a top 10 leading search and digital agency (Vertical Leap) from 2010 to present. In 2016, he had his first solely authored industry book published (Tactical SEO – the theory and practice of search marketing).
The term was first used by Internet theorist John Kilroy in a 2004 article on paid search marketing. Because the distinction is important (and because the word "organic" has many metaphorical uses) the term is now in widespread use within the search engine optimization and web marketing industry. As of July 2009, "organic search" is now common currency outside the specialist web marketing industry, even used frequently by Google (throughout the Google Analytics site, for instance).
So, how can we minimize the amount of dark social traffic which is bucketed under direct? The unfortunate truth is that there is no magic bullet: proper attribution of dark social requires rigorous campaign tracking. The optimal approach will vary greatly based on your industry, audience, proposition, and so on. For many websites, however, a good first step is to provide convenient and properly configured sharing buttons for private platforms like email, WhatsApp, and Slack, thereby ensuring that users share URLs appended with UTM parameters (or vanity/shortened URLs which redirect to the same). This will go some way towards shining a light on part of your dark social traffic.
For a long time, digital marketers summed up the properties of direct and organic traffic pretty similarly and simply. To most, organic traffic consists of visits from search engines, while direct traffic is made up of visits from people entering your company URL into their browser. This explanation, however, is too simplified and leaves most digital marketers short-handed when it comes to completely understanding and gaining insights from web traffic, especially organic and direct sources.