According to our data, twenty-three out of the twenty-five largest retailers use Product Listing Ads (PLAs), which are cost-per-click ads that are purchased through AdWords to promote products. Google initially launched Product Listing Ads in the US market in 2011. However, the advertising format experienced an astronomical rise around 2014, when the search engine launched the feature in other countries. Today, PLAs account for 43 percent of all retail ad clicks and a staggering 70 percent of non-branded clicks!
Brankica I like your Point about being a Master of Catchy Titles when Using Commentluv, I can also see that you use a different link whenever possible replying to comments here. This is just proving you know what you are talking about great insight into getting traffic from multiple sources and looking for alternative traffic not just thinking about getting visitors from search engines.
Brands hold a wealth of customer information that may often not seem applicable to SEO — and many times, it’s not. However, if you’re working with an SEO agency, sometimes sharing this knowledge can provide the missing piece to the puzzle. Knowing something as simple as “Consumer preferences are shifting around the color black” could help explain why your traffic is down if your products are often paired with black shoes. Sometimes it’s as easy as connecting the dots.
"We have used quite a few tools for tracking SERPs and keywords as part of our content marketing effort. And there was always something missing. It wasn’t until we found AccuRanker that we were completely satisfied. It has increased our productivity. The powerful filters, tagging, instant checks, integration with GSC, multiple URL detection per keyword, accurate search volume, and notes, are all features we now can’t live without. AccuRanker really has taken our SEO efforts to another level. We were able to grow our organic traffic by 571% in just 13 months."
If you’re building your website from scratch, create your own templates for new pages and important elements so you don’t have to keep typing out the same code. Also make sure you’re familiar with dynamic web pages so you can edit elements like your website’s header in one place instead of having to make the same changes manually across every page.
Input your post’s url into SEMrush to discover the keywords that it’s already ranking for. Are you ranking just off the first page of the SERPs for any specific keywords that have a high search volume? Take a look at keywords which are ranking in positions 2-10 and try optimizing for these first — moving from third to first position for a term with high search volume can drastically increase organic traffic. Plus, it’s easier to bump a page up the SERPs when it’s already ranking for that keyword.
Great awesome article till now its the best one I ever read for traffic generation on web and on this contest as well can be converted into an ebook too with few addons like there is a site for video starting with m cant recall the name feeling damn sleepy reading all this articles since hours,and sites like redgage and arranging giveaways depending on your site niche
A great way to break your web traffic without even noticing is through robots.txt. Indeed, the robots.txt file has long been debated among webmasters and it can be a strong tool when it is well written. Yet, the same robots.txt can really be a tool you can shoot yourself in the foot with. We’ve written an in-depth article on the critical mistakes that can ruin your traffic in another post.
A link in the comment itself may or may not be called for. I recommend only including a link of you have a post on your site that ties in nicely. If you do, you can use it to expand your comment. “By the way, I wrote a post on this topic as well over here. My conclusions were X and they seem to contradict yours; what are your thoughts?” If you aren’t able to work in a relevant post, limit your link to in your profile for the comment, where the website field sits.
So we’re confident that the high social traffic in the sixth example above reflects the highly successful social media campaigns the organization is working on. We could also see this pattern for a site which has decided that they can’t succeed with search and has, as Google suggests for such websites, chosen to work on social media success instead. The difference is, one site would have good Search and Direct traffic and really good social media, while the other might have dismal Search and rely heavily on social media, which is very time consuming and often has a low ROI. This second pattern is one we’ve seen with microbusinesses where the business owner is spending hours each day on social media and making very little progress in the business. Making the investment in a better website would probably pay off better in the long run, even if it seems like an expensive choice.
If your company is like my client’s, there’s a good chance you’re taking advantage of the maximum 20 goal completions that can be simultaneously tracked in Analytics. However, to make things easier and more consistent (since goal completions can change), I looked at only buyer intent conversions. In this case it was Enterprise, Business, and Personal edition form fills, as well as Contact Us form fills.
People find their way to your website in many different ways. If someone is already familiar with your business and knows where to find your website, they might just navigate straight to your website by typing in your domain. If someone sees a link to a blog you wrote in their Facebook newsfeed, they might click the link and come to your website that way.
Ha ha ha, John, aren't you trying to be funny. Well I need to inform you that I have been to your site, read it and totally DON'T agree with you :P Your blog is great and I don't see many people running from it, lol. And definitely bookmark for future reference, there is no way to go through it in a day (I can't do it and I wrote it!). Hope you will use some of these and send me some feedback about the results.
The first step to digging into organic traffic is to analyze what content on your website is performing best in this area. For obvious reasons, the homepage is almost certainly the landing page for most organic traffic, but the other top pages are often revealing. To view this data, we’re going to head over to the Behaviour section in the Analytics sidebar, then choose Site Content and finally Landing Pages.
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You could get even more specific by narrowing it down to customer base. Is there a specific group of clients you tend to serve? Try including that in your long-tail key phrase. For example: “SEO agency for non-profits in Albuquerque NM.” That’s a key phrase you’re a lot more likely to rank for. Not to mention it will also attract way more targeted, organic traffic than a broad key phrase like “SEO agency.”